Amar Cheema, Virginia Tech (image) Virginia Tech Caption Amar Cheema, associate professor of marketing with the McIntire School of Commerce at the University of Virginia, was first author on the study of the effect of goal visualization on goal pursuit Credit University of Virginia Magazine Usage Restrictions The photo of Dr. Cheema may be used with the news release about his research on goal Visualization conducted in collaboration with Dr. Bagchi. Other use will require separate permission from the University of Virginia. Disclaimer: AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert system.