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Contact: Inga Kiderra
University of California - San Diego

Social Message

Caption: An example of the social "get out the vote" message shown to more than 60 million Facebook users on US Election Day 2010. Other users in the study saw an informational message - identical in all respects except for pictures of friends. A control group received no Election Day message from Facebook at all.

Credit: Courtesy James Fowler, UC San Diego

Usage Restrictions: With study and proper credit

Related news release: Facebook boosts election turnout

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