The Surprising Consequences of Banning Chocolate Milk (video) Cornell Food & Brand Lab Share Print E-Mail Loading video... Caption Director of the Cornell Food and Brand Lab, Brian Wansink recommends, "There are other ways to encourage kids to select white milk without banning the chocolate. Make white milk appear more convenient and more normal to select. Two quick and easy solutions are: Put the white milk in the front of the cooler and make sure that at least 1/3 to 1/2 of all the milk is white." Credit Hope Ann Spicer Usage Restrictions None Share Print E-Mail Disclaimer: AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert system.