Kiju Jung, Madhu Viswanathan and Sharon Shavitt, University of Illinois at Urbana-Champaign (image) University of Illinois at Urbana-Champaign Share Print E-Mail Caption An analysis of more than six decades of death rates from US hurricanes by a team of University of Illinois researchers shows that severe hurricanes with a more feminine name result in a greater death toll. From left, Kiju Jung, a doctoral student in marketing in the U. of I.'s College of Business and the lead author on the study; Madhu Viswanathan, a professor of marketing; and Sharon Shavitt, a professor of marketing at Illinois. Credit L. Brian Stauffer Usage Restrictions None Share Print E-Mail Disclaimer: AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert system.