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New Tool For Food And Health Reporters And Communicators

(Washington, D.C.--March 3, 1999) The new Food Insight Media Guide on Food Safety and Nutrition--an invaluable tool for reporters and professionals dealing with food and health-related communications--is available from the International Food Information Council (IFIC) Foundation. The Media Guide is free to credentialed media. Non-media can order the Media Guide for $95.95.

This resource, a binder filled with 16 chapters and over 250 pages, covers a wealth of nutrition and food safety information on such topics as food biotechnology, functional foods, caffeine, sugars, food allergy, and oral health, just to name a few. And, the Media Guide identifies some 200 independent scientific experts who are able to provide commentary in their field of expertise.

To obtain a copy of the Media Guide, please visit http://ificinfo.health.org/press/newmedguide.htm or e-mail Alison Esser at esser@ific.health.org.

"Very well organized. Whoever is responsible for creating it should be congratulated. It's very helpful, very user-friendly. I was on deadline and working on a story in an area I'm unfamiliar with, and it brought me to you." -Reporter, National Public Radio

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