Last call for Annual World of Children award nominations

Kellogg's and Cardinal Health sponsor only international awards to recognize child advocates

ORGANIZATION BACKGROUND:

Established in 1998, World of Children, Inc., was created to honor and recognize outstanding individuals who have had a profoundly positive effect on the well-being of children across the globe. World of Children, Inc. has become the most prestigious global award program promoting child advocacy. Their mission is to honor, illuminate and inspire on behalf of children.

AWARD DETAILS:
Deadline for Submissions: APRIL 25, 2005.

$100,000 Kellogg's Child Development Award, underwritten by founding sponsor Kellogg Company, acknowledges an individual who has made a significant lifetime contribution to improving children's opportunities to learn and grow.

$100,000 Cardinal Health Children's Care Award, underwritten by Cardinal Health, recognizes an individual who has made a significant lifetime contribution to the health and well-being of children.

$15,000 Founder's Award, underwritten by donations to World of Children Inc., recognizes a young person who has made an extraordinary contribution to children.

2004 RECIPIENTS:

Gopa Kothari, Mumbai, Maharashtra, India, created the Child Eye Care Charitable Trust, and has protected more than 68,000 children from blindness and trained more than 1.3 million women in nutrition and education to increase their children's well-being.

Jeremiah J. Lowney, Jr., DDS, MS, MPH, Connecticut, USA, established The Haitian Health Foundation, and has provided medical services and community development assistance to more than 200,000 people in rural villages and slums in Haiti. He also sends 1,500 children to schools annually.

Rona Martin, Harare, Zimbabwe, Africa has played a major role in developing and running programs for dying and bereaved children at Island Hospice and Bereavement Service, Africa's first hospice.

Marie de la Soudiere, New York, USA, established emergency care for children in war torn countries. She has directly impacted nearly 1 million children by providing care, family tracing, reunification and community reintegration services in war-torn countries all over the world.

Philista Prudence Minjal Onyango, Nairobi Province, Kenya, is the Regional Director of ANPPCAN, where she works to stop child labor in Central Africa, East Africa, North Africa, Indian Ocean Islands, Southern Africa, and West Africa through 19 ANPPCAN Chapters.

Makenzie Snyder, Maryland, USA, founded the Children to Children volunteer program to provide foster children with duffle bags, stuffed animals and inspirational letters to make their household transitions less threatening.

HOW TO NOMINATE AN INDIVIDUAL:

Nomination forms can be completed and submitted via World of Children's web site at http://www.worldofchildren.org.

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For interviews or more information, please contact Suzanne Slaby, MS&L, 212-468-3691, or Suzanne.Slaby@mslpr.com.

About Kellogg's Corporate Citizenship Fund (KCCF)
KCCF is the charitable arm of Kellogg Company. With projected annual sales of about $8 billion, Kellogg Company (www.kelloggs.com) is the world's leading producer of cereal and a leading producer of convenience foods. Brands include Kellogg's, Keebler, Pop-Tarts, Eggo, Cheez-It, Nutri-Grain, Rice Krispies, Murray, Austin Morningstar Farms, Famous Amos, Carr's Plantation, Ready Crust and Kashi.

About the Cardinal Health Foundation
Supported by the global resources of Cardinal Health (www.cardinal.com), including more than 50,000 employees around the world, the Cardinal Health Foundation is the focal point of the company's community relations efforts. The Foundation's mission is to advance and fund regional and national programs that improve access to and delivery of quality health care services. With annual revenues of more than $50 billion and operations on six continents, Cardinal Health is the leading provider of products and services supporting the health care industry.

About World of Children
World of Children, Inc. (www.WorldofChildren.org) is a for-impact organization whose mission is to honor, illuminate and inspire action on behalf of children by raising global awareness of the plight of children and by recognizing and bringing together individuals who have had a profound positive effect on the well-being of children. Since 1998, the World of Children Awards program has recognized 45 honorees from 20 countries, awarding more than $1 million that has been reinvested in helping children. Annual awards include a $15,000 Founder's Award, which honors youth serving other youth, and two lifetime achievement awards: the $100,000 Kellogg's Child Development Award and the $100,000 Cardinal Health Children's Care Award.

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