The popular cosmetic enhancement, botulinum toxin A (Botox) positively effects first impression judgments in relation to attractiveness, dating success, and athleticism, says new research presented at the 2008 American Academy of Otolaryngology – Head and Neck Surgery Foundation (AAO-HNSF) Annual Meeting & OTO EXPO in Chicago, IL.
According to researchers, first impressions of a person are influenced by facial appearance and improved by cosmetic surgery. They wanted to determine whether or not the use of botulinum toxin A would contribute to a person receiving higher scores on a variety of first impression scales. Photos were taken of the study participants before and after the treatment with the botulinum toxin A, then the photos were randomly divided into books with each subject represented only once per book. Blinded evaluators completed a survey rating their first impression on various measures of success for each photo in the book.
Subjects who received the injections improved first impression scores for scales of dating success, attractiveness, and athletic success The authors did not find any positive correlation between botulinum toxin A injection and increased scores regarding social skills, financial, or relationship success.
Title: Botulinum Toxin A Can Positively Impact First Impression
Presenters: Amy S. Anstead, MD; Steven H. Dayan, MD
Date: Sunday, September 21, 9:00 am
Information for the Media:
The AAO-HNSF Annual Meeting & OTO EXPO newsroom will be located in Room 265, Lakeside Level 2, McCormick Place Convention Center. Hours of operation: Saturday, September 20, 12 pm to 5 pm; Sunday - Tuesday, September 21 - 23, 7:30 am to 5 pm; and Wednesday, September 24, 7:30 am to 2 pm. The newsroom serves as a work space for credentialed members of the media and credentialed public relations staff. The newsroom is managed and staffed by the AAO-HNS Communications Unit. Please see the AAO-HNS website for media credentialing requirements for the event.
About the AAO-HNS
The American Academy of Otolaryngology – Head and Neck Surgery (http://www.entnet.org), one of the oldest medical associations in the nation, represents more than 12,000 physicians and allied health professionals who specialize in the diagnosis and treatment of disorders of the ears, nose, throat, and related structures of the head and neck. The Academy serves its members by facilitating the advancement of the science and art of medicine related to otolaryngology and by representing the specialty in governmental and socioeconomic issues. The organization's vision: "Enabling otolaryngologist-head and neck surgeons to deliver the best patient care
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