New research led by the University of East Anglia suggests that people with a positive attitude are more likely to eat healthily. The study examined the motivational role of a theory called regulatory focus on consumers' involvement in nutrition, that is, the time and effort they put in to finding out about nutrition and seeking out nutritious food. It also examined the effect of nutrition involvement on consumers' knowledge of nutrition and dietary behavior.
Tobacco conglomerates that used colors, flavors and marketing techniques to entice children as future smokers transferred these same strategies to sweetened beverages when they bought food and drink companies starting in 1963, according to a study by researchers at UC San Francisco.
As the FDA looks for more information on e-cigarettes and e-juice flavors, a new Dartmouth study shows that adolescents and young adults cite appealing flavors as a main reason for using e-cigarettes, that they are more likely to turn to fruit- and candy-flavored cigarettes than adult smokers trying to quit who more commonly prefer tobacco flavors, and that the younger population are likely to use multiple e-cigarette flavors at the same time.
It's not difficult to verify whether a new piece of information is accurate; however, most people don't take that step before sharing it on social media, regardless of age, social class or gender, a new Ohio University study has found.
When adolescent boys viewed fake-warning ads with messages such as ;IMPORTANT: Contains flavor,; those marketing messages stuck with them, according to the new study, which appears in the journal Tobacco Control and was led by Brittney Keller-Hamilton of The Ohio State University.
New University of Liverpool research, published in Pediatrics, highlights the negative influence that social media has on children's food intake.
People with strong religious beliefs are more likely to buy fat-free, sugar-free or gluten-free foods than natural or organic foods, according to new research that could influence the marketing of those specialty food products.
'This is first time we found that digital ads do something and what they do is they increase voter turnout among millennials in municipal elections.' said Haenschen.
Facebook political memes of Donald Trump in the 2016 election were more likely to focus on his hairstyle and facial expressions, while those of Hillary Clinton were more likely to center on the email scandal and her relationships -- a contrast to historical gender stereotypes in politics, a Baylor University study has found.
In an article recently published in the Journal of American Medical Association (JAMA), researchers from The Dartmouth Institute for Health Policy and Clinical Practice reviewed medical marketing (the marketing of prescription drugs, disease awareness, laboratory tests and health services to consumers and professionals) over a 20-year period from 1997 through 2016 and found that while it had increased dramatically from about $17.7 billion to $29.9 billion, regulation has not.