What is White Chocolate? (IMAGE) American Chemical Society Caption Today, we're showing our love for white chocolate. Sure, it lacks the rich flavor of milk chocolate and the glossy brown color of dark chocolate. And many people even argue it's not really chocolate at all. But in this Reactions video, we show you all there is to love about this creamy pale confection: https://youtu.be/4qI8qbfTkys. Credit The American Chemical Society Usage Restrictions None License Licensed content Disclaimer: AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert system.