Dolores Albarracin, a Professor of Psychology and Marketing at Illinois and the Director of the Soci (IMAGE)

University of Illinois at Urbana-Champaign, News Bureau

Dolores Albarracin, a Professor of Psychology and Marketing at Illinois and the Director of the Soci

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People on a tight deadline have stronger intentions to enact behaviors -- whether it's redeeming a coupon or following through on receiving a flu shot -- immediately after moving than after sitting, says research co-written by U. of. I. social psychology expert Dolores Albarracin.

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Photo by L. Brian Stauffer

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