If You're Lost and in Need of Directions, Who Do You Trust? (1 of 2) (VIDEO)

McGill University

Caption

A new study out of McGill University suggests that you are likely to trust people who sound more like you than those who don't. Unless the accented speaker sounds confident in their answer. These findings confirm that accented speakers are working against a bias when communicating with people who perceive them to be from an outgroup.

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McGill University

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