The authors reviewed eight Marvel comic books that are still published today. These titles included four titles that featured more conventional heroes that represent American virtues like U.S. patriotism (Captain America) and the everyman (Spider-Man). The other four heroes were less conventional with themes such as persecution by society (X-men) and a vigilante who lives in an "amoral urban hell" (Daredevil). When compared against their own sales, the unconventional titles sold more copies during the low-threat times compared to the high-threat times; whereas the conventional hero sales remained flat. "As an aspect of popular culture, comic books have always reflected the historical time period in which they were produced," author Bill Peterson explains.
This study is published in the December issue of Political Psychology. Media wishing to receive a PDF of this article please contact firstname.lastname@example.org
Political Psychology, the journal of the International Society of Political Psychology, is dedicated to the analysis of the interrelationships between psychological and political processes.
Bill Peterson is a professor at Smith College. He is a personality psychologist who has published many peer reviewed articles on topics related to political psychology. Dr. Peterson is available for media questions and interviews.
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