News Release

Fit Brains, online portfolio of cognitive games, reaches milestone of 75 million brain scores

Company announces charitable donation

Business Announcement

Hollywood Public Relations

Fit Brains, a top online brain fitness platform, announces its 75 millionth brain game score achieved. And, in celebration, challenges users to play more mind strengthening games this September – it being Back-to-School and Healthy Aging Month – with a charitable incentive.

Fit Brains, launched in 2008, has had more than 5 million people train their brains with over 75 million brain games played. To commemorate this spectacular achievement, and in support of brain health, Fit Brains pledges to donate $10 to a top brain research foundation for each new membership on their site in September. For every membership to Fit Brains, up to the first 100 memberships, the funds will be donated to a philanthropic organization that supports brain research.

Michael Cole, CEO of Fit Brains, said, "We are proud of our recent 75 million brain scores milestone. Not only does this number attest to the popularity of our brain games, but the scores also provide us with strong data to continue to grow and improve our overall brain fitness program." Cole continued, "Another way we intend to keep minds sharp is by donating to a cause that aligns with our goal to support brain health."

Fit Brains is comprised of scientifically-designed brain games that stimulate and strengthen five key areas of the brain: language, memory, executive functions, visual and spatial skills and concentration. The site includes a portfolio of 30 casual games, personalized tracking and recommendations, and a motivational rewards system. The award-winning Neuroscientist Dr. Paul Nussbaum is the co-founder of Fit Brains and Chief Scientific Officer.

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For more information, visit us online at www.fitbrains.com, on Facebook or Twitter.

About Vivity Labs

Vivitity Labs, creator of Fit Brains, is an online platform featuring fun and engaging games designed by neuroscience professionals. The games are developed to exercise the five key cognitive areas of the brain. Fit Brains offers a variety of activities that help users of all ages maximize and round-out brain skills in an entertaining fashion. Fit Brains games have been played on Prevention.com, myLifetime.com, Reader's Digest.com, Yahoo, MSN, and more.


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