Ice on Forehead (IMAGE) Experimental Biology Caption Applying ice to the forehead could help prevent sudden loss of blood pressure after blood loss. Credit Blair Johnson, University at Buffalo Usage Restrictions Please credit Blair Johnson, University at Buffalo License Licensed content Disclaimer: AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert system.