Research from the University of Bath shows that  personalisation can transform a gift from a mere object into a more meaningful experience that raises recipients’ self-esteem and makes them feel more cherished.

Privacy-preserving policies that shorten the retention period of consumer data can reduce ad variety in multi-product ads, possibly leading to increased within-category satiation and diminished cross-category complementarity, ultimately negatively impacting ad performance and platform revenues.

Parents who endured difficult childhoods provided less financial support to their children’s education such as college tuition compared to parents who experienced few or no disadvantages, according to a new study from a researcher from Penn State. Regardless of current socioeconomic status, the parents who had more disadvantages in their childhoods gave their children $2,200 less, on average.