Research suggests that luxury-branded meme ads are perceived as funnier and generate stronger social media sharing intentions because consumers view the combination of luxury brands and memes as unexpected.

Summary

Study by uOttawa researchers finds positively moving on from a break-up is easier for both ex-partners if the initiator was autonomy-supportive during the break-up; Being “autonomy-supportive” - being honest, using non-controlling language and taking time to acknowledge the other person – is key; Whereas an initiator being honest and sharing a non-controlling reason were associated with higher positive vitality post-break-up, ongoing contact with one’s ex was associated with higher depression and anxiety.

Larger companies receive lower online ratings than smaller businesses—not because of product quality, but because consumers feel less empathy toward them.

From lurid innuendos to verbal abuse and physical assault, female teachers are bearing the brunt of a new wave of sexism and misogyny in Australian schools according to research from Adelaide University.