Have you ever noticed how the final digits of a price tag in a store usually follow a similar pattern? Scientists investigated this phenomenon and found that part of it might be down to the culture you live in. Looking at the levels of a society’s individualism, long-term orientation, and uncertainty avoidance, they found a link between these cultural dimensions and just-below, precise, and round prices. This suggests that pricing strategies transcend national borders and are influenced by cultural differences.

Do you have lots of close friends – and work hard to keep it that way? If you’ve answered “yes”, you are probably nostalgic.