For consumers, distrust outweighs trust
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Updates every hour. Last Updated: 21-Oct-2026 17:17 ET (21-Oct-2026 21:17 GMT/UTC)
Across 21 studies, researchers confirmed that people learned attitudes from a single trust interaction, whether positive or negative. But negative experiences were harder to dispel. The rise in distrust after a negative experience was about double the boost in trust after a good exchange. Surprisingly, the same effects did not occur when people interacted with artificial intelligence, because participants did not see those interactions as social.
In a new book, University of Copenhagen associate professor Séamus Power outlines three realistic scenarios for the future of the world economy – ranging from escalating inequality to fairer forms of capitalism.
The sharp fall in EU nurses joining the NHS after the Brexit referendum may have contributed to more than 1,200 additional patient deaths each year in England, according to new research led by the University of Surrey in partnership with the University of Aberdeen, Harvard Business School and Vienna University of Economics and Business (WU).